FCB Johannesburg was invited to pitch a Fanta TV commercial aimed at a global Gen Z audience, particularly TikTok users.

 

The concept featured the "Fanta Fun Mouth," a playful graphic effect triggered by opening a bottle. After winning the pitch, a 10-day shoot produced a modular, TikTok-inspired film full of dynamic transitions and choreography, allowing easy adaptation for different global markets.

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Agency: FCB Johannesburg